Join the early list

Choose where your visitors' recordings live: Lucky Orange and Faintrail compared

Lucky Orange puts heatmaps, recordings, live chat, surveys and funnels in one tool, with deep Shopify support. Faintrail does recordings only, with a written log of every visit and a choice of the EU, the UK or the US for your data.

Opens your email app. No email app? Write to hello@faintrail.com.

A dot map of North America and Europe with three server regions marked: the US, the UK and the EU. Each customer chooses one. Need another country? Contact us.

In short

Lucky Orange and Faintrail both record visits to a website so you can watch them back. Lucky Orange suits online shops, especially on Shopify, that want heatmaps, recordings, live chat, surveys, funnels and form analytics in one tool, at published prices from $32 a month billed yearly. Faintrail suits small and mid-size businesses that mostly watch recordings: every visit comes with a plain-words log of pages, clicks and problems, typed text is never recorded, email addresses and phone numbers on the page are hidden, and each customer chooses whether data is kept in the EU, the UK or the US. Faintrail has no heatmaps, chat or prices yet.

Side by side

Faintrail Lucky Orange
What you seeEach visit played back beside a plain-words log of pages, clicks and problems (rage clicks, unanswered clicks, unsent forms, errors)Recordings, heatmaps, live visitor view and live chat, surveys and announcements, conversion funnels, page and form analytics; every feature on every plan
Typed textNever recordedKeystrokes replaced with asterisks before they're collected
Other privacy defaultsEmail addresses, phone and card numbers shown on a page are hidden; pages you mark private aren't recordedCard and social security numbers never captured; other page content can be hidden with CSS classes or text scrambling
Where data is keptHosted by Faintrail, in the EU, the UK or the US: you chooseGoogle Cloud in the United States (us-central1), per its security overview (last updated 2018)
AIDownload up to 100 filtered visits as one text file for the AI assistant you already use. Nothing is sent to an AI automaticallyDiscovery AI answers questions about your site's data inside Lucky Orange; the pricing page lists it both as included and as an add-on
How long recordings are keptReplays 30 days and logs 90 days by default, up to a year if you chooseFrom 60 days; 90, 180 or 365 days as storage upgrades
PriceNot set yetBuild $32, Grow $72, Expand $199, Scale $839 a month, billed yearly; Enterprise on request; extra websites $5 each; 7-day free trial
Set-upPaste one small script into your site once; we host the restA Shopify app that installs the code for you, or a tracking code pasted into your site

Sources, checked 15 November 2026: Lucky Orange pricing; What is sensitive content and how does Lucky Orange protect it? (last updated February 2022); Lucky Orange security overview (last updated December 2018); Lucky Orange compliance FAQ (last updated May 2026); How to install in Shopify. Prices in US dollars.

Why teams choose Faintrail

Faintrail's visit page for a demo shop: the replay of the visit on the left, and on the right the activity log listing every page and click in plain words.
  • Choose the EU, the UK or the US. Lucky Orange's security overview says its data is stored on Google Cloud in the United States. Faintrail lets you keep your visitors' recordings in the EU or the UK instead, or in the US if you prefer.
  • Contact details hidden without setting anything up. Faintrail hides email addresses, phone and card numbers shown on a page, as well as everything typed. Lucky Orange always blocks typing and card numbers, and offers CSS classes and text scrambling for anything else on the page, which someone has to set up.
  • Read a visit, don't only watch it. Every visit has a written log beside the replay: Opened /pricing, Clicked "Pay £89", unanswered click. You can skim a visit in seconds, then watch the moment that matters.
  • Your AI, your choice. Filter to the visits you care about, such as everyone who reached your pricing page and rage-clicked, and download them as one text file for ChatGPT, Claude or whichever assistant you already use. Nothing goes to an AI unless you send it.

When Lucky Orange is the better choice

Switching from Lucky Orange

  1. Add Faintrail beside Lucky Orange. Both scripts can run at once, so nothing goes dark while you compare.
  2. Set what to leave out. Mark the pages Faintrail should never record and choose whether it waits for your cookie banner's yes. Lucky Orange's privacy settings don't carry over.
  3. Compare a week of visits. Check that Faintrail shows you what you opened Lucky Orange's recordings for.
  4. Keep what you need. Recordings, heatmaps, chat history and survey answers stay in Lucky Orange; Faintrail can't import them, and starts from the day you add it. If you rely on live chat or Shopify funnels, keep Lucky Orange for those.

Questions people ask

Is Lucky Orange free?

Not on its pricing page today. Lucky Orange offers a 7-day free trial, then plans from $32 a month billed yearly, for up to 3,500 sessions a month. Faintrail has no prices yet: join the early list to hear first.

Where does Lucky Orange store data?

In the United States, according to its security overview, which says data is processed and stored on Google Cloud in the us-central1 region. That page was last updated in 2018, so check with Lucky Orange if it matters to you. Faintrail lets each customer choose the EU, the UK or the US.

Does Lucky Orange record what visitors type?

No. Lucky Orange's help centre says keystrokes are replaced with asterisks before any data is collected, and card and social security numbers are never captured. Faintrail never records typed text either, and also hides email addresses and phone numbers shown on the page.

Does Lucky Orange work with Shopify?

Yes, closely. Its Shopify app installs the tracking code for you and records checkout funnels, including Shopify Plus checkout pages. Faintrail works on any website you can add a script to, but has no Shopify app.

Lucky Orange vs Hotjar vs Faintrail: which should I choose?

Choose Lucky Orange if you run a Shopify shop or want live chat beside recordings, or Hotjar if you want heatmaps and surveys with a free plan. Choose Faintrail if you mostly watch recordings and want a written log of each visit, kept in the EU, the UK or the US. See all the tools side by side.

Be among the first websites to use Faintrail

Faintrail is getting ready for its first websites. Join the early list and we'll tell you when you can add it to yours. One email when it's ready; nothing else.

Opens your email app. No email app? Write to hello@faintrail.com.